Aug 10, 2022 | News
Over half of the global population has at least one social media account. Digital experiences have evolved from a platform for the virtual community to a vital tool for businesses. Advertisers must continue to change and adapt to their target audience. To keep your...
Jul 20, 2022 | News
We are excited to announce that our Senior Account Director and Multicultural Specialist, Crystal Cardwell-Foote, has been selected as a Juror for the Association of National Advertisers (ANA) 2022 Multicultural Excellence Awards. “Each year, the ANA conducts a...
May 9, 2022 | News
DETROIT, May 9, 2022 – Ernst & Young LLP (EY US) announced that KORTX CEO & Founder, Damon Henry, was named an Entrepreneur Of The Year® 2022 Michigan and Northwest Ohio Award finalist. Entrepreneur Of The Year is one of the preeminent competitive business...
Jan 13, 2022 | News
First-Party data is available to marketers in many forms – site visitors, CRM, email lists, point-of-sale, and even consumer-volunteered ‘Zero-Party’ user attributes. The ability to access and activate these datasets is a powerful marketing tool that often...
Oct 13, 2021 | News
The coordination of a sophisticated audience strategy, cross-device media presence, and an engaging creative experience is critical for brands during the holiday season. Now is the time to lock in holiday-focused digital campaigns that are designed to create demand...
Oct 5, 2021 | News
After a rollercoaster of a year in 2020, it is estimated that US digital ad buyers will spend $191.09 billion in 2021, a 25.5% increase over last year. Curious to see where your industry stacks up? We’ve rounded up eMarketer’s 2021 digital ad spend report...