What are Rich Media Ads? 8 Examples to Inspire You

Apr 6, 2023 | News

With the rise of banner blindness as a common concern among advertisers, consumers have become increasingly adept at ignoring traditional display ads, leaving marketers searching for new and innovative ways to connect with their target audience. Rich media ads offer...

AI Has a Diversity & Inclusion Problem

Apr 3, 2023 | News

Artificial intelligence has shown a significant potential to perpetuate systemic racism and sexism across multiple industries and applications. Real-world consequences include biased hiring, prejudice in the judicial system, poor facial recognition, and the creation...

AI Has a Diversity & Inclusion Problem

Apr 3, 2023 | Thought Leadership

Artificial intelligence has shown a significant potential to perpetuate systemic racism and sexism across multiple industries and applications. Real-world consequences include biased hiring, prejudice in the judicial system, poor facial recognition, and the creation...

What Is Display Advertising? The Definitive Guide

Mar 23, 2023 | News

Display marketing is growing faster than any other digital advertising format, representing 57.7% of 2022’s total digital ad spend, and is projected to reach 60.5% of total digital ad spend by 2026.  Failure to capitalize on display advertising’s explosive and...

7 Examples of Brands That Nailed Multicultural Marketing

Mar 15, 2023 | News

In the last decade, the largest source of population growth has been from underrepresented groups, worth a combined buying power of over $5 trillion. Our newest generation, Gen Z, also boasts the largest, most diverse media users yet, with only 52 percent identifying...