U.S. Digital Ad Spend Will Outpace Traditional Media in 2019

U.S. Digital Ad Spend Will Outpace Traditional Media in 2019

Digital Ad Spend in the U.S. will account for 54.2% of the estimated total ad spend in 2019, according to eMarketer’s latest forecast, winning the majority of U.S. advertising spend for the first time ever. Propelled largely by mobile advertising, which will make...